Facing the Media

[Ravi Shyam, TJ Walker] è Facing the Media ☆ Read Online eBook or Kindle ePUB. Facing the Media How will you be perceived? What key messages do you want to convey? What pitfalls must you avoid? How best can you create appropriate sound bites? Most important, how can you say what you want to say and say it effectively -- with poise and confidence? It all distills down to this: what the media wants to know, what you want to convey and how to manage the interface so that, in the tightly edited version that will finally appear, your message gets through loud and clear.. Remember, you have zero

Author	:	Ravi Shyam, TJ Walker
Rating	:	4.26 (938 Votes)
Asin	:	8188071455
Format Type	:	paperback
Number of Pages	:	172 Pages
Publish Date	:	2014-12-28
Language	:	English

DESCRIPTION:

How will you be perceived? What key messages do you want to convey? What pitfalls must you avoid? How best can you create appropriate sound bites? Most important, how can you say what you want to say and say it effectively -- with poise and confidence? It all distills down to this: what the media wants to know, what you want to convey and how to manage the interface so that, in the tightly edited version that will finally appear, your message gets through loud and clear.. Remember, you have zero control on what the media asks. The root cause for fear is that you exercise no control. Media interviews can be intimidating. Facing the unknown can be unnerving. But for that you need to know how. But you do have 100% control over what you answer. Are you ready to face the media? When the media wants to talk to you, you cant run and you cant hide.