Public Relations Writing: Form & Style
Author | : | |
Rating | : | 4.86 (820 Votes) |
Asin | : | 1439082723 |
Format Type | : | paperback |
Number of Pages | : | 448 Pages |
Publish Date | : | 2013-08-27 |
Language | : | English |
DESCRIPTION:
He served on the Public Relations Society of America (PRSA) national Board of Directors and the Universal Accreditation Board, responsible for accreditation for Public Relations Society of America PRSA and eight other participating organizations. Through Jim Haynes Consulting, he provides consulting services to clients that have included major corporations throughout the United States, as well as associations, municipalities, state agencies and non-profit organizations in the US, Canada, Norway and Sweden. Dr. . About the Author Doug Newsom, Ph.D., APR and Fellow Public Relations Society of America (PRSA) is a Texas Christian University professor emerita of The Schieffer School of Journalism and the senior co-author of THIS IS PR AND PUBLIC RELATIONS WRITING. He also is an adjunct professor at UNT, where he teaches public relations writing. Newsom has been national faculty advisor to PRSSA. of Dallas, Texas. He worked with the Norwegian Institute of Journ
PUBLIC RELATIONS WRITING: FORM AND STYLE combines the practical approach of a trade book with the fundamental principles and theories of Public Relations to provide you with the essential techniques and methods needed to write with understanding and purpose This text guides you through a logical progression of PR writing, starting with an explanation of how this kind of writing is unique and by exploring the legal and ethical obligations. The new edition features a separate exercise book that contains 3 PR Scenarios and a Quick-Study for each chapter.. Writing for mass media and the more complex public relati
R. L. Vaughn said No Page Numbers. The book itself is fine - it's a textbook, what else do you really need? The significant issue is that there are ZERO page numbers in this book. I understand formatting can change due to text size and whatnot - but that shouldn't prevent the assignment of page numbers that correspond with the actual, p. "Five Stars" according to Amazon Customer. The book arrived in great condition. Exactly what I needed!. C. O'Campo said Five Stars. Item as described.
Awards include the Institute for Public Relations' Pathfinder, PRSA Outstanding Educator, Public Relations Foundation of Texas's Educator of the Year Award, Texas Public Relations Association's Golden Spur, the Association for Women in Communications Headliner, and in 2010 she was named to the Hall of Excellence of TCU's Schieffer School of Journalism. She is former member of the Commission on Public Relations Education, forme